Best Practices in Marketing and Selling Extended Warranties

White paper on Improving Attachment and Renewal rates

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Download White Paper

Manufacturers are placing increased attention on growing top line service revenue. Blumberg Advisory Group and G35 Software partnered to conduct a study among professionals involved in selling Extended Warranty/Extended Service (EW/ES) programs.

Key findings from the recent survey on EW/ES benchmarks and best practices indicate that:

  • only 30% of companies have achieved attachment rates of 50% or more.
  • In fact, 16.7% have achieved attachment rates of 70% or better.
  • While the majority (59.5%) of companies experience renewal rates of 75% or more,
  • only 22.5% have achieved renewal rates greater than 90%.

The white paper identifies the critical factors that impact these Key Performance Indicators (KPIs) and how you can benchmark against the best-in-class companies.

Download the whitepaper now to learn how you can grow your service contract revenues.

Join us for a live interactive Webinar hosted by Mize about “Best Practices to Grow Service Contract Sales” on July 13th, 2017 at 1:00 PM EST – 2:00 PM EST.

Learn more about Service Contract Management